Bill Maass
Art Direction + Design
Open-House-LRG-Bill-Maass.jpg

Open House

Every year the School of the Museum of Fine Arts (SMFA) hosts several open houses. Open house balloons came to mind as a way to announce the event in a playful way. I tracked down the balloon at a local party supply store and photographed it. Using Adobe Photoshop, I changed the color of the balloon from blue to SMFA's signature color, red. Then I added a matching red background to place more emphasis on the white text.

Open-House-LRG-Bill-Maass.jpg
 
 

SMFA Open house 

Every year the School of the Museum of Fine Arts (SMFA) hosts several open houses. Open house balloons came to mind as a way to announce the event in a playful way. I tracked down the balloon at a local party supply store and photographed it. Using Adobe Photoshop, I changed the color of the balloon from blue to SMFA's signature color, red. Then I added a matching red background to place more emphasis on the white text.

  • Print Design
  • Adobe InDesign
  • Adobe Photoshop